A fewKIND WORDS FROM THE MEDIA
Calacus have an innate understanding of how to maximise media exposure both for their clients and journalists. Their fantastic contacts allow them to provide access to some of the biggest names in sport in a win-win environment for all concerned.
Calacus are well known and well respected throughout the media and therefore have strong relationships with all of the right people in newspapers, TV, radio and in internet journalism. They are efficient, great communicators and extremely good at their job. As a result, Calacus as a whole is regarded and can be trusted as an outstanding agency.
As a former journalist himself, David has a broad skill set developed within newspapers and in the client-facing environment of public relations. This is invaluable in successful PR, and it ensures David knows how to present his clients’ stories in a way that will maximise the coverage they receive.
Calacus knows exactly what makes a good story and therefore what National Geographic Kids magazine needs. They have great contacts and pitch stories perfectly, so we can write a balanced piece that works for us and their clients.
Calacus has proven to be a reliable agency, delivering what is promised. Having been a journalist himself, David is aware of the pressures and works exceptionally hard to ensure everyone’s needs are met.
I have always had good experiences working with Calacus. They understand what the media is interested in without making a story seem like an advertorial that I couldn’t use. I always know that I will get the straight facts, presented in an interesting manner and without the fluff that one sometimes encounters with PRs.
Calacus were invaluable in providing Metro with some excellent contacts and interview opportunities in the build-up to the London 2012 Olympics/Paralympics, through Laureus. David Alexander and his team have shown to be thoroughly professional and we look forward to continue working with them in the future.
It was a pleasure to work with Calacus on the Laureus Sport Awards in Rio de Janeiro. David and his team were unfailingly helpful, friendly, organised and informative. Most importantly from a journalist’s perspective, however, they also clearly understood the demands of working for a national daily newspaper and website and pitched their ideas and opportunities accordingly.
Calacus command instant respect due to their impressive and extensive experience of working in the media. David and his colleagues clearly understand what us journalists want, and I’ve found them to be highly efficient and helpful. They also always reply promptly to enquiries, which is not the case with other PR firms.
David Alexander understands editorial demands - thanks to his journalistic background - which makes a big difference when working with his clients. He understands what makes a good story and is able to suggest good feature ideas that fit with the publication’s ethos. I have always found him to have excellent contacts and he puts in the extra mile in chasing his clients for comment.
I’ve enjoyed working with David Alexander and Calacus over the years. They have facilitated a number of big exclusives ranging from international athletics to global football stories. He understands what makes a story and how to tell it to worldwide audience.
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