Calacus has been appointed by SpottoCash to help with the launch of its new weekly ‘spot-the-ball’ competition with former England and Arsenal goalkeeper David Seaman M.B.E.
Calacus will create a consumer-facing campaign to promote brand awareness for SpottoCash’s competitions within lifestyle, consumer and sports sectors when the competition officially launches on May 29 2017.
Unlike traditional ‘spot-the-ball’ competitions, SpottoCash is a game of skill with a panel of experts deciding live and online where they believe the centre of the ball should be. The weekly winner will win a guaranteed cash prize of £10,000.
Calacus Managing Director, David Alexander, said: “‘Spot-the-ball’ was always a favourite at home when I was a boy and SpottoCash has identified a real gap in the gaming market by bringing it back for the digital age.
"Let’s be honest, if anyone can spot a ball, it’s David Seaman, one of the greatest goalkeepers of the modern era.”
Spot-the-ball has long been recognised as a game enjoyed by football fans around the world as a game of skill and knowledge, not a game of chance like a raffle or lottery.
SpottoCash Head of Operations, Reece Campbell, added: “We’re really excited to be launching SpottoCash at a time when gaming is becoming an integral part of football culture. Calacus have some great contacts in the media and we’ve got some great plans together to build our gaming community.”
For more information, please visit the SpottoCash website