Working with the Cricket Foundation’s Chance to Shine charity, Laureus organised a charity bike ride to follow the route of the England v Australia One Day internationals, led by former England cricket captain Michael Vaughan.
The Laureus World Sports Awards and Laureus Sport for Good Foundation require ongoing public relations support to promote the excellent work they do around the world helping under-privileged young people using sport.
AIBA, the world governing body for boxing, faced some scepticism following alleged misdemeanours by the staff past and present. With the eyes of the world on the London 2012 Boxing competition, they wanted to promote the transparent and progressive new regime.
Sports Development Marketing have held major sports conventions in the UK and Switzerland and wanted support with media management for high profile guests. With a number of major sports conferences and summits taking place throughout the year, SDM wanted to stand out in a crowded market.