Meet the team


 With a strong, dedicated core team and access to an extended network of industry specialists, we offer the best blend of consistency and agility to match your needs

David Alexander Calacus


Calacus founder and Managing Director David Alexander has worked in the media since the early 1990s.

He worked in local and national newspapers, broadcasters including the BBC, magazines and a spell in Italy for Reuters news agency.

David has worked for a wide range of sports clients around the world and is a CIPR Chartered Practitioner, the highest individual qualification in UK public relations.

Ben Appleby Calacus


Ben Appleby has a passion for sports PR with a keen focus on strategic communications.

Before joining Calacus, he worked at The Independent online and The i newspaper, where he wrote about a range of sports including football and basketball.

A keen sportsman who has played football and cricket at a decent level, Ben's core skills include media relations, project management, digital analytics and social media.

Aby Hawker Calacus


Consumer and corporate PR expert Aby Hawker has been promoting businesses for more than a decade.

Aby has worked both in the UK and around the world running major international media events and supporting top international sports talent.

She has coordinated PR campaigns for clients in a range of sectors and her core skills include project management and media relations. She also speaks Italian and German.

Chris Brown Calacus


Chris Brown has been working in the media for more than 20 years.

Based in Rio de Janeiro, he worked with brands, sports federations and international corporations around the world. He also has extensive relationships within government and key public bodies in Brazil.

A talented copywriter, media specialist and client handler, Chris works at the highest level in sport and lifestyle.

Katya Roberts Calacus

Katya roberts

A native Russian speaker, Katya Roberts has been advising multinational clients in sport, energy, architecture and education both in the UK and Russia.

She has also provided strategic support for award-winning campaigns across EMEA, APAC and North America and excels at implementation and evaluation.

Katya has an impeccable record of securing prestigious opportunities for clients.

Richard Houghton Calacus


Richard Houghton brings almost 30 years of PR consultancy experience, gained working in and running international network agencies.

He has managed campaigns for International Olympic Committee IT provider Atos, promoted Siemens' Formula 1 sponsorship and football sponsorship for TNT Express.

A crisis and corporate communications specialist,  Richard is also a former Chairman of the PRCA.

There is no ‘I’ in team but there is in win.
— Michael Jordan