It might be an exciting, rewarding career, but working in PR is hard work. That’s why the number one quality a PRO needs is enthusiasm, combined with other key skills, including understanding of the media.
Read MoreTaking on new people is always a gamble. It might cost less in the short term to take on a graduate, but the amount you need to invest in training before they decide to leave, can mean it is a costly mistake.
Read MoreRecruitment company ForceSelect, which aims to find jobs for military service leavers, has called in its first PR agency to handle its launch and that of its partner Foundation which raises funds for the military.
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