The Black Lives Matter protests around the world have reminded everyone of the challenges that black people face in everyday life – and the importance of diversity in every walk of life.
Read More“I actually watched the whole race back for the first time during lockdown. Several people had said they had watched it to give them inspiration which was really touching.”
Read More“You’ve seen first caps go horribly wrong and we hadn’t beaten the All Blacks in years. Playing at Twickenham, the build-up to the game, getting stamped on early, it all added to the occasion.”
Read MoreIt’s hard to believe that almost eight years have passed since London 2012 when 17-year-old swimmer Ellie Simmonds OBE took the pool by storm, winning two gold medals.
Read MoreThe coronavirus pandemic has had a colossal impact on the sports industry with governing bodies, federations, clubs, sponsors, and suppliers all struggling to stay afloat.
Read MoreAs professional football returns in England, clubs need to provide the right support to players and coaching staff over the risk of contracting coronavirus, say PR experts.
Read MoreThe Olympic movement should soften its position on political protests in the wake of the of Black Lives Matter movement or risk being viewed as out of touch, sports experts have warned.
Read MoreThe death of George Floyd has shocked the world and provoked protests across the United States and beyond, prompting sports stars and organisations to speak out – but is it enough?
Read MorePresenting live television would terrify most people but in the space of two decades, Jake Humphrey has gone from local TV work experience to one of the leading sports broadcasters in the UK.
Read MoreThere have been so many positive stories surrounding clubs and players contributing to society since the coronavirus crisis prompted an end to competitive football for the time being.
Read MoreHow do football clubs engage with fans on social media when there are no matches? For League Two Leyton Orient that means launching the online FIFA #UltimateQuaranTeam tournament.
Read MoreWe have said on many occasions that sports stars are role models for fans around the world and the fact remains, brands sell more products through association with high profile sports stars.
Read MoreThere is no easy way to tell staff about salary cuts, that their jobs may be under threat, or that stores are closing, but companies must strike the right tone or face scrutiny and potential backlash.
Read MoreThe turnstiles are locked, the terraces are empty, the pitches, courts, fields and racecourses are deserted but did sporting organisations do enough to face up to the coronavirus pandemic?
Read MoreThe coronavirus pandemic has had an unprecedented effect on not just the world of sport, but society at large and it’s vital to ensure your organisation has robust crisis management plans in place.
Read MoreWhen training to become a journalist, I was told that there was a high chance I’d end up in PR, which I dismissed out of hand, because I wasn’t even sure what PR was, let alone what a PR person did.
Read MoreSaracens' major sponsor Allianz has reportedly severed ties with the European club rugby champions weeks after the club was relegated for breaching the salary cap.
Read MoreElite sport has had its share of scandals over the years, but the enforced relegation of Premiership Rugby Champions Saracens is perhaps the greatest sport scandal in British history.
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