Sarah Lewis OBE OLY represented Team GB in Alpine Skiing At Calgary 1988 before senior leadership positions at the FIS and now provides advisory and leadership services around the world.
Read MoreWe look at the best and worst communicators in sport from the previous month as athlete Innes FitzGerald refuses to fly to compete while the WRU come out fighting amid culture scandal.
Read MoreWe look at the best and worst communicators in sport from the previous month as Iran’s silent protest makes more noise than most while FIFA’s narrative leaves much to be desired.
Read MoreWith the 2022 Women’s EUROs still fresh, the growth of women’s football is gathering pace but former Belgium captain Aline Zeler believes there is still a way to go.
Read MoreChelsea’s rise to the pinnacle of club football under Russian billionaire Roman Abramovich is not a surprise, but the recent invasion of Ukraine has focused hearts and minds.
Read MoreWhen news of the proposed European Super League broke, there were many serious communications errors that all sports organisations can learn from when it comes to issues and crises.
Read MoreIf social media is an echo chamber for society at large, it underlines the challenges faced by sports stars in the digital age as online trolls become a greater source of abuse and distress.
Read MoreWe look at the best and worst communicators in sport as World Rugby seek to increase female governance representation and Justin Thomas makes homphobic slur.
Read MoreWe look at the best and worst communicators in sport as IFAB introduce concussion substitutes and the Australian Open enforces strict quarantine on elite tennis players.
Read MoreWe look at the best and worst communicators in sports from the previous week as Julian Alaphilippe pays tribute to his late father and the handball rules continue to cause confusion.
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