Macmillan Cancer Support has appointed Calacus to run a national campaign to encourage more people to leave charity donations in their wills and discounted will writing service.
Read More“Sport has the power to change the world…it has the power to inspire. It has the power to unite people in a way that little else does. It speaks to youth in a language they understand” – Nelson Mandela
Read MoreAt Calacus, we do a fair amount of media training and the impressions our clients have ahead of the workshops are always the same – they are cynical of media but are confident of undertaking interviews.
Read MoreWith businesses tightening their budgets anyway they can, it is essential to know why hiring a public relations agency is important and the value it can bring but how do you measure the value of PR?
Read MoreIn this highly connected communication age, every organisation, company and individual must show transparency and no self-respecting PR consultant will ever suggest trying to delete evidence.
Read MoreThe dynamic digital world has changed every facet of PR work, in particular, how people network. But although if offers innovative ways to connect, it can’t replace good, old-fashioned conversation.
Read MorePublic relations is a sophisticated and professional business – and industry governing bodies CIPR and PRCA do a great deal to underline the knowledge and value of their membership and diversity of skills.
Read MoreThere has been a great deal of controversy this week following a Daily Mail article which accused the father of Labour leader Ed Miliband of being a traitor, with a diary entry used as article evidence.
Read MoreI was at the PRCA Future of PR summit last week where there was plenty of talk about the changing face the industry, the emergence of analytics, data and the digital world as key elements of the PR repertoire.
Read MoreA report in the Wall Street Journal suggests that Blackberry is planning to get rid of up to 40% of its staff and yet it seems like only yesterday that they were the market leaders and their product essential.
Read MoreIt can be tough getting started in a PR career, and as you get established, the challenges keep on coming. We interviewed PROs under 30 to find out what it is like to be young in PR these days.
Read MoreAs PR consultants, we often have to deal with sensitive issues – what may seem trivial to most can provoke the most exaggerated reactions in customers, stakeholders and, most importantly, the media.
Read MoreThere has criticism of tennis star Maria Sharapova over the last couple of days after she suggested that she might change her name ahead of the US Open to promote her range of confectionery, Sugarpova.
Read MoreAchieving notoriety or being criticised for new proposals hardly seems like the best route to take when engaging with the media – bBut that's exactly what Ryanair have been doing and it seems to have been helping.
Read MoreThe news that Robert Galbraith, a new and highly regarded writer, was actually Harry Potter author J.K. Rowling, caused something of a sensation, having been discovered via a friend’s indiscreet revelation.
Read MoreFollowing misguided comments by newly-appointed Newcastle United Director of Football Joe Kinnear about the fans and the manner of his appointment announcement, Calacus spoke to ITN
Read MoreLeading sports sponsorship and PRconsultancy Calacus has teamed up with Grupo Maori and EMA of London to promote the forthcoming autobiography of Lionel Messi, the world’s greatest footballer.
Read MoreShoreditch specialist business incubator Accelerator, part of London Met University, has appointed Calacus to provide public relations and student mentoring support at its East London headquarters.
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