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Armstrong misses opportunity to right wrongs

Whoever is advising Lance Armstrong ahead of the rare interviews he gives must be having a tough time with the disgraced cyclist still talking as if he is little more than a passive victim in one of sports greatest scandals.

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drugs in sport, cycling, crisis managementDavid Alexander30 January 2015BBC, Lance Armstrong, drug cheat, UCI, USADA, Tour de France
Will 2015 be a year of shining sports’ reputations?

It takes years to build a solid, strong, respected reputation, but, as many sports clubs and athletes have had to come to terms with, a hard-earned reputation can be damaged much more quickly. 

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crisis management, media trainingDavid Alexander22 January 2015crisis PR, Issues and Crisis management, Lance Armstrong, FIFA, Crisis management 101, Tiger Woods
How to leverage Australia’s major events credentials

With this year’s Asian Football Cup and Cricket World Cup both taking place down under, there’s no denying that Australia is gaining a fantastic reputation for hosting world class events. 

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athletics, event management, international commsDavid Alexander15 January 2015Dennis Mills, Major Events International, Glasgow 2014, London 2012, Gold Coast 2018, Commonwealth Games, London2012, MEI
New survey suggests FIFA needs reputational change

FIFA needs to change as its reputation has taken a serious hit following controversy surrounding the voting for the 2018 and 2022 World Cups, according to a survey undertaken by Calacus.

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crisis management, footballDavid Alexander15 January 2015FIFA, Sepp Blatter, Garcia Report, FIFA World Cup, crisis PR
Have you reviewed your crisis planning recently?

Last summer’s FIFA World Cup in Brazil was a celebration of all that is good about the glorious game, but in so many other aspects, football undergoes a continual challenge with its own reputation.

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crisis management, media trainingDavid Alexander15 January 2015Ched Evans, Football Association, Dave Whelan, FIFA World Cup, reputation management
Why English footballers donning rainbow laces this weekend matters

Monday’s Metro newspaper was bursting with technicolor advertisements supporting Rainbow Laces, the annual campaign encouraging footballers to don multi-coloured laces to support LGBT rights.

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football, campaigning, sports politicsDavid Alexander12 September 2014Rainbow laces, homophobia, NFL, Arsenal, Starbucks, Fiat
Preparation helps Germany win the PR World Cup

Germany are always a huge draw for media during the FIFA World Cup and 2014 was no different so the task was rather to channel and structure huge public interest in the team looking to secure another world title…

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football, media trainingDavid Alexander19 August 2014FIFA World Cup, DFB, Real Madrid, Jens Grittner
We are close to a tipping point between sports and sponsors

If you looked at the news from Brazil after Germany won the World Cup final, everything looked rosy at FIFA but when I was in Rio I warned that we might be reaching a tipping point in sport’s relationship with sponsors.

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football, media relationsDavid Alexander19 August 2014FIFA, FIFA World Cup, Patrick Nally, Sepp Blatter, Russia 2018, Coca-Cola, FIFA Masters Alumni
"Boxers need APB" by AIBA President Dr Ching-Kuo Wu

Boxing has long been considered to be the King of all sports, but it is fair to say that its reputation has been tarnished at times over the years before I took over the organisation and there is much to do.

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boxing, event management, media relationsDavid Alexander19 August 2014professional boxing, Olympic Games, CK Wu, Rio 2016, APB, AIBA, Anthony Joshua
Once bitten, twice shy - the Luis Suarez PR conundrum

Four months and nine international games – that's the ban Luis Suarez is facing for biting Giorgio Chiellini during the FIFA World Cup earlier this week which prompted a global media storm.

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crisis management, footballDavid Alexander26 June 2014Brazil, Luis Suarez, FIFA World Cup, Liverpool FC, PR crisis, Barcelona, Patrice Evra, Branislav Ivanovic
PR Moment - Top tips for strong journalist/PRO relationships

BBC economics editor Robert Peston, may have labelled them “the enemy” in his recent speech, but there is no question that in today’s media environment, journalists are dependent on PR contacts.

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media relations, public relationsDavid Alexander23 June 2014Calacus, public relations, PR Moment, Robert Peston, BBC
Why Robert Peston is wrong about Public Relations

The world of journalism has changed dramatically since I was a cub reporter on local papers more than 20 years ago with news now on a 24-hour cycle and newsroom staff decimated by a series of cuts.

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consultancy, public relations, media relationsDavid Alexander10 June 2014journalism, Robert Peston, BBC, Calacus, CIPR, Public relations, PRCA, PR101
Should businesses boost their profiles during the World Cup?

If you believe the UK newspapers, you may well get the impression that the FIFA World Cup is going to be a disaster, what with stadia delays, civil unrest, infrastructure issues and a rise in crime.

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international comms, footballDavid Alexander2 June 2014FIFA World Cup, business export, major events, Brazil 2014, UKTI Sport
Sport has the power to transform communities – Sergey Bubka

IOC Member and IAAF Vice President Sergey Bubka has reiterated his belief that sport has the power to transform communities, bring people together and can be used as a means of positive change.

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campaigning, consultancy, international commsDavid Alexander30 April 2014Sergey Bubka, Lamine Diack, International Olympic Committee, IAAF, IOC, Olympic Games, Sochi, UEFA
Businesses have a huge role to play in Brazilian sport legacy

When I arrived in Brazil years ago, friends in the UK were quick to recite stories of the lawlessness, corruption and chaos I would encounter in what I consider to be one of the most vibrant countries in the world.

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sport sponsorship, international commsDavid Alexander30 April 2014Rio 2016, Olympic Games, FIFA World Cup, Sergio Carbal, John Coates
Nelson Mandela's sporting vision lives on through Laureus

Nelson Mandela said that "sport has the power to change the world" at the inaugural Laureus World Sports Awards in Monaco in 2000 and 15 years later in Kuala Lumpur, his legacy lives on.

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charity, international commsDavid Alexander30 April 2014Laureus, Nelson Mandela, Rafael Nadal, Sebastian Vettel, Seb Coe, Fabio Capello, Malaysia, Sport for Good Foundation
Sol Campbell's racism claims do sport a disservice

A mixed-race child in a predominantly white neighbourhood, I got plenty of verbal and physical abuse in the 1980s that was brushed aside by teachers and guardians in a way that would never happen today.

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crisis management, football, sports politicsDavid Alexander3 March 2014England football, Premier League, Sol Campbell, Tottenham Hotspur, Arsenal, Jason Roberts
Cardiff City scandal shows ease of turning neutrals against you

I was a sports journalist for many years working at national and international level and the sporting moments that were shaped by great drama or skill that took one's breath away never ceased to inspire.

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crisis management, footballDavid Alexander14 February 2014Premier League, League Managers Association, Cardiff City, Malky Mackay, Reputation Management
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